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Samsung
Capture your journey
An influencer campaign based on the band JoSH. JoSH joins the Samsung Galaxy A family and share their journey from the past into the present.
Art Direction
Cookie Chan
JoSH’s band members Rup (Indian) and Q (Pakistani), are power Samsung users. To create social buzz and promote the features of Galaxy A, this Award-winning Canadian band personifies the concept of “Capture Your Journey“ and encourage audience to share their story with Samsung.
THE JOURNEY
DIGITAL
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Showcase the journey in Toronto by featuring the Ultra Wide Angle feature.
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